About the project
Allaw is a project that aims to facilitate the connection between individuals who are not familiar with the legal field and professionals in the sector. Allaw offers user-friendly and unified access for scheduling appointments as well as managing legal matters, including files and associated documents.
See the websiteEXPERTISES
User Research
Product design
Product management
The problems addressed
In a competitive legal sector in full digitalization, the creation of a platform allowing the global management of legal affairs can potentially present problems and challenges.
Uninformed users may have difficulty understanding the legal information received. The platform should consider ways to simplify legal communication.
Legal issues can be complicated, and unsophisticated users may feel overwhelmed by a complex interface. It is important to design a user-friendly interface with intuitive navigation to make the process as easy as possible.
To avoid delays or scheduling conflicts, the platform must offer effective appointment management taking into account the requirements of all stakeholders (cancellation, rescheduling, reminder, etc.)
It is important that the platform complies with all applicable laws and regulations regarding fairness and information processing.
Ensuring the quality of the professionals referenced on the platform is crucial to ensure that users receive high-quality legal services.
There is a risk of fraud and abuse, including fake users or fake professionals. Security and verification measures should be put in place to minimize these risks.
The platform should provide efficient ways to download, store, and organize legal documents in order to facilitate collaboration between users and professionals.
The platform must be designed to evolve over time according to user needs and legal developments. The UX/UI should be flexible to allow new features to be added without compromising the existing user experience.
The challenges of the project
When creating an MVP platform for this type of service, it is essential to focus on simplicity, clear communication, data management, and user feedback to ensure a positive user experience and drive platform adoption.
The aim is to minimize the number of clicks required to complete a task and to guide the user intuitively through the process.
The objective is to facilitate communication between individuals and professionals through a simple and instinctive interface.
Easily download, store, organize, and access their legal documents. The UI must provide user-friendly document management functionalities (classification, search...)
Regularly gather user feedback on the user experience and use this information to continuously improve the UI and platform features.
The solutions provided
A range of technical and experimental solutions aimed at making Allaw a user-friendly platform that democratizes access to the legal sector.
Identification of the needs and obstacles to the use of such a platform, allowing us to design guided UX paths that simplify the experience, with an emphasis on the essential needs of customers and professionals.
Prioritization of information to create intuitive navigation, reinforced by a powerful search engine to ensure relevant results.
A modern user interface (UI) that is specifically aimed at the new generation, Allaw's main target, while taking into account inclusion principles such as color palette, font size, and other visual aspects.
Implementation of two search modes: a search based on artificial intelligence and a classic search with in-depth filtering, while maintaining a fluid and not overloaded interface.
Project methodology
The Allaw project was executed using a methodology based on a design sprint, which made it possible to methodically divide the various key stages into well-defined segments. This structured approach promoted effective project management while emphasizing the achievement of specific objectives at each stage.
Analysis and testing of the principles established by direct and indirect competition.
Identification, analysis and definition of the various problems to be solved within the interfaces, courses.
Creation of the first screens in shades of gray in order to begin the design of the models.
Application of the graphic layer on the interfaces on the wireframes previously created.
The skills of the teams
A team composed of a project manager, a lead designer and two full-time designers.
2 weeks of User Research, in order to observe and understand the needs of individuals and professionals in the legal world.
UX-UI design of the application and all the paths.
Project support
Market Fit
Define
Find the problem and define the solution
Launch
Create and launch the MVP of your product with a user-centered approach, to test its value with a minimum budget.
Boost
Validate the adequacy between the product and its market by quickly iterating the functionalities. Redesign your product to optimize its operation.
From MVP to V1
This first Allaw version focuses on intermediation between legal professionals and individuals through appointment scheduling, document sharing and education aimed at making law accessible to all.
500,000€
A first round of funding supported by two business angels and the Nantes investment fund Delambre Participations, allowing them to develop the platform and build a solid team.
2 PLATFORMS
A platform for individuals and a Saas platform for legal professionals, online since 2024.
“A big thank you for the quality of your work! We are very happy with the result and especially with our collaboration to launch our product on the market!”
